Digital TV News: Ster

NAB releases Future of Television Initiative report
Jan 17, 2025 – The National Association of Broadcasters (NAB) has released the final report on its Future of Television Initiative (FOTVI). The FOTVI aimed to ensure a smooth transition to ATSC 3.0.
News categories: National Association of Broadcasters, Curtis LeGeyt, ATSC 3, Content Distribution, Digital TV, Market Research, Set Top Box, Smart TV, USA

Magnite to power programmatic on Samsung TV Plus in Southeast Asia
Jan 15, 2025 – Magnite (Nasdaq: MGNI) has strengthened its partnership with Samsung Ads to power programmatic advertising on Samsung TV Plus inventory in Singapore, the Philippines and Thailand for the first time.
News categories: Magnite, Samsung, Gavin Buxton, Alex Spurzem, Advertising, Digital TV, Philippines, Singapore, Streaming, Thailand

7.4% of households in Portugal use DTT exclusively
Jan 13, 2025 – According to an ANACOM report on how people access TV in Portugal, in 2024 around 7.4% of households exclusively used DTT, while 16.2% of households simultaneously accessed Pay TV and DTT.
News categories: ANACOM, Digital TV, Market Research, Portugal, Terrestrial

HDR10+ Technologies announces latest ecosystem developments
Jan 8, 2025 – HDR10+ Technologies has provided an update on HDR10+ developments. New applications include everything from content creation and production to distribution and a growing number of viewing devices.
News categories: HDR10+ Technologies, Bill Mandel, Makoto Morise, ATSC 3, CES2025, Digital TV, Gaming, Streaming, UX, Worldwide

DIRECTV offers programmatic access to linear satellite inventory
Jan 8, 2025 – DIRECTV Advertising has announced the programmatic enablement of its linear satellite inventory, providing advertisers with access to audiences across satellite and streaming.
News categories: DIRECTV Advertising, Amy Leifer, Tyler Kelly, Sean Buckley, Advertising, Digital TV, Satellite, USA

XREAL announces AR collaborations at CES 2025
Jan 8, 2025 – At CES, XREAL has announced augmented reality (AR) collaborations with BMW, Google, Qualcomm, Bose, T-Mobile, Mawari and more. With BMW, XREAL will demo 3D entertainment for passengers.
News categories: XREAL, Chi Xu, Luis Ramirez, John Saw, Nick Smith, Automotive, CES2025, Digital TV, Metaverse, Semiconductor, Worldwide

Run3TV selects Velope.TV to provide starter application
Jan 7, 2025 – Run3TV has selected Velope.tv to develop a starter application for stations that want to deploy ATSC 3.0 applications while limiting their investment in data and fees for interactive services.
News categories: Run3TV, Velope.TV, Michael Collette, Michael Gregor, Apps, ATSC 3, CES2025, Digital TV, Middleware, USA

U.S. tech industry forecasts record sales, tariff threats loom
Jan 5, 2025 – The CTA projects record revenues as the U.S. consumer technology industry grows 3.2% in 2025 to $537 billion. However, tech products are threatened by President-elect Trump's tariff proposals.
News categories: Consumer Technology Association, Gary Shapiro, Ed Brzytwa, CES2025, Digital TV, Market Research, USA

MediaTek unveils AI-powered picture quality enhancement technologies
Jan 7, 2025 – At CES, MediaTek has unveiled MiraVision Pro for smart TVs and other large displays. Its Pentonic 800 for Smart TVs is the first chipset to feature the AI-powered picture quality enhancement suite.
News categories: MediaTek, Hisense, CES2025, Digital TV, Semiconductor, Smart TV, UX, Worldwide