Digital TV News: Omdia

Larger-sized TVs to drive 8% growth in display area demand
Jul 24, 2024 – According to Omdia, overall display area demand in 2024 is projected to increase by 8% in 2024 compared to the previous year driven by a surge in demand for larger-sized displays.
News categories: Omdia, Digital TV, Market Research, Smart TV, Worldwide

YouTube and Instagram redefine video service popularity in 2024
Jun 20, 2024 – Omdia research has found that YouTube continues to dominate as the most popular video service globally, while Instagram has surged ahead of Netflix and TikTok in the USA.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Japan, Korea, Market Research, Mexico, Spain, Streaming, UK, USA

Omdia sees surging SVOD growth in Central and Eastern Europe
Jun 12, 2024 – Data from Omdia reveals that ~25% of SVOD subscriptions in Central and Eastern Europe originate from pay TV and telco bundles. Such indirect additions will drive SVOD growth in the region until 2028.
News categories: Omdia, Maria Rua Aguete, Adam Thomas, Digital TV, Europe, Market Research, Streaming

Hisense TV ranks no. 2 globally in Q1 2024
Jun 14, 2024 – Data from Omdia shows that global shipments of Hisense TVs for Q1 2024 were 6.32 million, ranking Hisense No. 2 overall in the global market from 2022 to 2024 Q1.
News categories: Hisense, Omdia, Digital TV, Market Research, Smart TV, Worldwide

Streaming video revenues in MENA to surpass $1.2bn in 2024
May 29, 2024 – The OTT video streaming market in the MENA region experienced robust growth in 2023, with Omdia data reporting a 13% increase across the region and revenues exceeding $1 billion.
News categories: Omdia, Maria Rua Aguete, CABSAT, Digital TV, Market Research, Middle-East, Streaming

Pluto TV FAST platform draws movie enthusiasts in droves
May 16, 2024 – Research from Omdia and PlumResearch reveals that 43% of all viewing on Pluto TV is attributed to its FAST movie channels, underscoring the platform's dominance in the streaming landscape.
News categories: Omdia, PlumResearch, Maria Rua Aguete, Digital TV, Europe, Latin America, Market Research, North America, Streaming

Vantiva has shipped 22 million Android TV set-top boxes
Apr 16, 2024 – Vantiva (Paris: VANTI) has announced that it has sold 22 million Android TV set-top boxes to date. The company had a 25% market share as of the end of 2023 according to the latest Omdia STB report.
News categories: Vantiva, Google, Leopold Diouf, Shalini Govil-Pai, Android TV, Digital TV, Market Research, Set Top Box, Worldwide

Free viewing increases lead over SVOD
Mar 13, 2024 – According to Omdia, the number of SVOD services per home has declined in a number of markets for the first time. Simultaneously, free video stacking is still on the rise.
News categories: Omdia, Maria Rua Aguete, Brazil, Digital TV, France, Germany, Market Research, Spain, Streaming, UK, USA

TCL ranked as Top 2 global TV brand for second consecutive year
Feb 28, 2024 – According to Omdia, in 2023 TCL maintained its second position in the global TV market for the second year in a row with shipments of 25.26 million units, representing a 12.5% market share.
News categories: TCL, Omdia, Digital TV, Market Research, Smart TV, Worldwide