Digital TV News: EBS

Liveramp powers targeted addressable marketing on Eurosport
Jun 16, 2022 – Warner Bros. Discovery has partnered with LiveRamp (NYSE: RAMP) to bring clients targeted addressable marketing across Eurosport’s online platforms, using LiveRamp’s Authenticated Traffic Solution (ATS).
News categories: Liveramp, Warner Bros. Discovery, Travis Clinger, Luke Whalley, Advertising, Digital TV, Europe, Streaming

Evoca integrates Sling TV into Nextgen TV service
May 26, 2022 – Evoca has announced a partnership with SLING TV that allows Evoca users to add SLING to their Evoca subscription. Evoca customers may now add one of SLING's three services to supplement Evoca's 60+ channels.
News categories: Evoca, Sling, Todd Achilles, Apps, ATSC 3, Digital TV, Set Top Box, Streaming, USA

7.9 million Disney+ subscribers added in 1Q 2022
May 11, 2022 – The Walt Disney Company (NYSE: DIS) has reported earnings for its second quarter ended April 2, 2022. The company increased its total streaming subscriptions to 205.6 million, with 7.9 million Disney+ subscribers added in the quarter.
News categories: Walt Disney Company, Bob Chapek, Digital TV, Results, Streaming, Subscribers, USA, Worldwide

DISH Network pay TV subscribers down 462,000 in 1Q 2022
May 6, 2022 – DISH Network (NASDAQ: DISH) has reported results for the quarter ending March 31, 2022. Net pay-TV subscribers decreased approximately 462,000 in the quarter, closing at 10.24 million pay-TV subscribers.
News categories: DISH Network, Digital TV, Results, Satellite, Streaming, Subscribers, USA

Paramount adds 6.3 million global streaming subscribers in 1Q 2022
May 3, 2022 – Paramount Global (NASDAQ: PARA, PARAA) has announced results for the first quarter ended March 31, 2022. In Direct-To-Consumer, global streaming subscribers rose to more than 62 million, adding 6.3 million total subscribers in the quarter.
News categories: Paramount, Digital TV, Results, Streaming, Subscribers, Worldwide

ORS launches hybrid Android TV STBs powered by Skyworth and 3SS
May 4, 2022 – 3SS and Skyworth Digital have announced that ORS has launched next-generation satellite and terrestrial STBs for its simpliTV services. The Skyworth 4K hybrid boxes feature a customized UX created and delivered by 3SS.
News categories: 3SS, Skyworth Digital, simpliTV, Kai-Christian Borchers, Srithar Bala, Thomas Langsenlehner, Android TV, Austria, Digital TV, Satellite, Set Top Box, Terrestrial, UX

NBCUniversal launches Peacock Ad Manager with tvScientific
Apr 29, 2022 – NBCUniversal has announced a partnership with tvScientific to launch Peacock Ad Manager, a self-service ad buying platform with full-funnel attribution measurement. Peacock Ad Manager givse advertisers access to the full breadth of NBCUniversal’s streaming portfolio.
News categories: tvScientific, NBCUniversal, Jason Fairchild, Krishan Bhatia, Advertising, Digital TV, Streaming, USA, Worldwide

32 million U.S. households are OTT video 'service hoppers'
Mar 31, 2022 – Parks Associates reseaarch has found that 36% of OTT subscribers, roughly 32 million U.S. households, are 'service hoppers', OTT subscribers who switched between services and resubscribed multiple times in the previous twelve months.
News categories: Parks Associates, Elizabeth Parks, Digital TV, Market Research, Streaming, USA

NEXTGEN TV showing increasing consumer interest and purchase intent
Mar 30, 2022 – According to research conducted by Magid, NEXTGEN TV advertising, including Dolby commercials from a marketing campaign which debuted on local TV stations across the U.S., is resonating strongly with consumers.
News categories: Pearl TV, Dolby, Magid, Anne Schelle, Mathias Bendull, ATSC 3, Digital TV, Market Research, USA