Digital TV News: WarnerMedia
AMC, Discovery, TelevisaUnivision, WarnerMedia go with Canoe for addressable TV advertising
Feb 23, 2022 – AMC Networks, Discovery, TelevisaUnivision and WarnerMedia have each teamed up with Canoe Ventures for addressable TV advertising. Canoe will provide enablement and campaign assurance across its national addressable TV advertising footprint.
News categories:
Canoe Ventures, AMC Networks, Discovery, Inc, TelevisaUnivision, WarnerMedia, Joel Hassell, Evan Adlman, Steve Silvestri, Seema Patel, JP Colaco, Advertising, Big Data, Digital TV, USA
AT&T to spin off interest in WarnerMedia to its shareholders
Feb 1, 2022 – AT&T (NYSE: T) will spin off its interest in WarnerMedia to AT&T's existing shareholders. The transaction, followed by the merger of WarnerMedia with Discovery (NASDAQ: DISCA, DISCB, DISCK), is expected to close in 2Q 2022.
News categories:
AT&T, WarnerMedia, Discovery, Inc, John Stankey, Digital TV, MandA, Worldwide
HBO Max confirms March 8th for further European launches
Feb 1, 2022 – HBO Max will launch in a further 15 European countries on March 8th. HBO Max is currently live in 46 territories across the Americas and Europe, with that rising to 61 with these launches.
News categories:
HBO Max, Christina Sulebakk, Johannes Larcher, Digital TV, Europe, Streaming
WarnerMedia adds 4.3 million HBO Max and HBO subscribers in 4Q 2021
Jan 26, 2022 – AT&T (NYSE:T) has reported fourth-quarter 2021 results. At the end of the period, WarnerMedia had 73.8 million HBO Max and HBO subscribers, up 13.1 million YoY and 4.3 million sequentially, driven by international as well as domestic gains.
News categories:
AT&T, WarnerMedia, Digital TV, Results, Streaming, Subscribers, USA, Worldwide
WarnerMedia Ad Sales chooses measurement partners
Jan 6, 2022 – WarnerMedia Ad Sales has completed its preliminary discovery process for alternative measurement partners. Comscore, iSpot.tv and VideoAmp have been selected to help WarnerMedia develop its portfolio of measurement solutions.
News categories:
WarnerMedia Ad Sales, Comscore, iSpot.tv, VideoAmp, Andrea Zapata, Carol Hinnant, Stuart Schwartzapfel, Ross McCray, Advertising, Big Data, Digital TV, USA
20 million DTC subscribers for Discovery at end 3Q 2021
Nov 3, 2021 – Discovery (NASDAQ: DISCA, DISCB, DISCK) has reported results for the quarter ended September 30, 2021. The company ended Q3 with 20 million DTC subscribers, up 3 million versus the end of Q2.
News categories:
Discovery, Inc, David Zaslav, Digital TV, Results, Streaming, Subscribers, USA, Worldwide
HBO Max goes live in the Nordics and Spain
Oct 26, 2021 – HBO Max has gone live in the Nordics and Spain beginning its 27-territory rollout in Europe. HBO Max brings together series and movies from Warner Bros., HBO, DC, Cartoon Network and Max Originals.
News categories:
HBO Max, Denmark, Digital TV, Finland, Norway, Spain, Streaming, Sweden
HBO up 1.9 million; Vrio down 178,000 video subs in 3Q 2021
Oct 21, 2021 – AT&T (NYSE:T) has reported third-quarter 2021 results. Global HBO Max and HBO subscribers increased 12.5 million Y-o-Y and were up 1.9 million sequentially. Vrio subscriber net losses were 178,000.
News categories:
AT&T, Digital TV, Latin America, Satellite, Streaming, Subscribers, USA
HBO Max expands European rollout plans
Oct 5, 2021 – HBO Max has announced that it will launch in 27 territories during the initial phase of its European rollout, going live in seven new countries in 2022 in addition to the 20 territories already confirmed.
News categories:
HBO Max, Johannes Larcher, Christina Sulebakk, Digital TV, Estonia, Greece, Iceland, Latvia, Lithuania, Netherlands, Streaming, Turkey
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