TV Services (Pay TV, OTT, Broadcasting) News
Wurl report finds CTV engagement growing
Sep 18, 2024 – Wurl has published The CTV Trends Report 2024, a study that looks at shifts across both the content and ad experience on connected TV, with metrics on sessions, ad load, and viewership.
News categories:
Wurl, Ron Gutman, Advertising, Digital TV, Market Research, Streaming, USA
ATSC approves A/322 physical layer specification amendment
Sep 19, 2024 – The ATSC has approved an amendment to its A/322 'Physical Layer Protocol' standard. The amendment specifies MIMO, Channel Bonding, LDM, and their combinations in the physical layer.
News categories:
Advanced Television Systems Committee, ATSC 3, Content Distribution, Digital TV, USA, Worldwide
Agile Content powers Convergenze TV in Italy
Sep 19, 2024 – Agile Content, in partnership with Convergenze, has announced that the technology and content of its Agile TV platform will now be available in Italy as Convergenze TV.
News categories:
Agile Content, Convergenze, Koldo Unanue, Rosario Pingaro, Content Distribution, Digital TV, IPTV, Italy
Eutelsat chooses Wiztivi to develop HbbTV app for Sat.tv Connect
Sep 18, 2024 – Wiztivi has created a custom HbbTV app for Eutelsat. Wiztivi was chosen to design and develop the Sat.tv Connect application after successfully delivering Eutelsat's Fransat Connect HbbTV app.
News categories:
Wiztivi, Eutelsat, Jeroen van Vliet, Apps, Digital TV, Europe, France, HbbTV, Middle-East, Satellite, Smart TV, UX
Partnership to develop D2M devices for consumer trials in India
Sep 18, 2024 – Saankhya Labs, Free Stream Technologies and Sinclair are collaborating to design and launch a variety of value-for-money mobile phones with augmented Direct-to-Mobile (D2M) broadcast capability.
News categories:
Sinclair, Saankhya Labs, FreeStream, Chris Ripley, Parag Naik, Sumeet Nindrajog, ATSC 3, Content Distribution, Digital TV, India, Semiconductor, Smartphone
Pay TV subscriptions in Portugal up 1.9% YoY in 2Q 2024
Sep 17, 2024 – According to Anacom, at the end of Q2 2024, there were 4.6 million pay TV subscribers in Portugal, up 86,000 year-on-year. The growth rate was the lowest (+1.9%) since the end of 2013.
News categories:
Anacom, Cable TV, Digital TV, Fibre, IPTV, Portugal, Satellite, Subscribers
DEGI and BB Media deliver APAC entertainment insights
Sep 17, 2024 – DEGI: The Digital Entertainment Group International (DEGI), with BB Media, has released an overview of the APAC digital entertainment landscape for DEGI members.
News categories:
DEGI, BB Media, Liz Bales, Laura Ghisiglieri, Asia, Digital TV, Market Research, Streaming
Ad tiers bring unexpected perception boost to SVOD providers
Sep 18, 2024 – ScreenThink has announced findings from its research on the impact of advertising tiers on SVOD services, revealing that the introduction of ad tiers has had a positive effect on streaming brands.
News categories:
MTM, Philippe Epailly, Advertising, Digital TV, Market Research, Streaming, UK
OKAST selects Publica by IAS ad serving for its AVOD and FAST
Sep 16, 2024 – OKAST has announced its selection of Publica by IAS, a Connected TV (CTV) ad server owned by Integral Ad Science, as a strategic partner for its global advertising initiatives.
News categories:
OKAST, Publica by IAS, Cédric Monnier, Cameron Miille, Advertising, Digital TV, Streaming, Worldwide
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