Digital TV News: Empower

Samba TV acquires AI innovator Disruptel
Nov 8, 2022 – Samba TV has announced that it has acquired Disruptel. Disruptel’s machine learning technology intelligently deconstructs on-screen content in real-time, identifying people, brands and products that appear.
News categories: Samba TV, Disruptel, Ashwin Navin, Alex Quinn, Advertising, Big Data, CES2023, Digital TV, USA, Worldwide

ZEASN debuts WhalePay payment service
Nov 4, 2022 – ZEASN has released a global payment service, WhalePay. Specializing in the smart home market, the real-time payment service tackles the problem of corporate international payments, empowering more enterprises to expand to overseas markets.
News categories: ZEASN, Suriko Wei, Smart Home, Worldwide

Deltatre launches turnkey end-to-end OTT video platform
Oct 17, 2022 – Deltatre has announced the launch of a turnkey end-to-end video and application platform that will allow new entrants to the OTT sector to go live with market-ready video streaming services within 90 days.
News categories: Deltatre, Gilles Mas, Andrea Marini, Content Distribution, Digital TV, Streaming, Worldwide

Yahoo partnership with DIRECTV Advertising expands to include STB data
Oct 17, 2022 – Yahoo has announced an expansion of its partnership with DIRECTV Advertising to include set-top box (STB) data. Yahoo is the only omnichannel DSP to have access to DIRECTV Advertising's STB data.
News categories: Yahoo, DIRECTV Advertising, Elizabeth Herbst-Brady, Amy Leifer, Advertising, Big Data, Digital TV, Satellite, Set Top Box, USA

3SS and P3 partner for in-car entertainment on Android Automotive OS
Oct 6, 2022 – 3SS and P3 have announced that they are co-developing an in-car infotainment system that includes an on-the-go video entertainment UX powering all in-car displays built on Google’s Android Automotive OS.
News categories: 3SS, P3 Digital Services, Adnan Ertural, Marius Mailat, Digital TV, In-Car, UX, Worldwide

VideoAmp adds second-by-second ad performance measurement
Oct 5, 2022 – VideoAmp has released 'Second-by-Second Ads Viewership' as a measurement offering to strengthen its currency solution. Advertisers and publishers gain access to second-by-second commercial performance data via a flexible UI.
News categories: VideoAmp, Tony Fagan, Berj Kazanjian, Advertising, Big Data, Digital TV, Set Top Box, Smart TV, USA

Astro Malaysia goes live with Synamedia engagement analytics
Oct 5, 2022 – Synamedia has announced that Astro Malaysia has gone live with Synamedia Clarissa to gain a deeper understanding about how business decisions impact viewer behaviour and content consumption, with the goal of boosting engagement.
News categories: Synamedia, Astro Malaysia, Paul Segre, Euan Smith, Advertising, Digital TV, Malaysia, Satellite, Set Top Box, Streaming, UX

BIA/Madhive report examines growth in US OTT ad spending
Sep 29, 2022 – A Madhive-sponsored report from BIA Advisory Services examines local OTT advertising trends, and programmatic buying that provides access to a network of OTT ad inventory from a variety of publishers.
News categories: BIA Advisory Services, Madhive, Advertising, Digital TV, Market Research, Streaming, USA

Red Bee, Nowtilus and Equativ launch FAST channels on LG Smart TVs with High View
Sep 29, 2022 – Red Bee Media, Nowtilus and Equativ (formerly Smart) have announced the launch of a jointly created FAST offering. High View is the debut customer, distributing the content on LG Smart TVs through LG Channels.
News categories: Red Bee Media, High View, LG Electronics, Nowtilus, Equativ, Steve Nylund, Alexander Trauttmansdorff, Chris Jo, Austria, Digital TV, Germany, Smart TV, Streaming, Switzerland