Australia Digital TV News

Telstra and Broadpeak to create Unicast/LTE-B streaming solution
Sep 14, 2018 – Broadpeak and Telstra have announced plans to optimize video quality over fixed and mobile networks. The joint solution is expected to increase streaming efficiency for telcos while providing the best possible QoE for users.
News categories: Broadpeak, Telstra, Jacques Le Mancq, Channa Seneviratne, Australia, Content Distribution, Digital TV, IBCShow, Mobile

Addressable TV advertising technology already reaches over 9 million Australians
Aug 26, 2018 – Addressable TV advertising technologies allow advertisers to segment TV audiences and serve different ads within a common program or navigation screen. Research from Roy Morgan shows that over 9 million Australians are already using the devices and services that this kind of technology requires.
News categories: Roy Morgan, Michele Levine, Advertising, Australia, Digital TV, Market Research, Streaming

Rohde & Schwarz facilitates Australian DVB-T2 trials
Aug 9, 2018 – In cooperation with Free TV, ABC and SBS, Broadcast Australia recently conducted DVB-T2 trials in the Sydney area. Rohde & Schwarz supplied transmitters, retransmitters and test equipment for the testing phase.
News categories: Rohde & Schwarz, Broadcast Australia, Peter Lambourne, Australia, Content Distribution, Digital TV, DVB-T2, Terrestrial

Nine launches Real Addressability to the Australian market
Aug 6, 2018 – Nine has become the first Australian broadcaster to launch real addressable advertising to the Australian market through 9Now, its broadcast video on demand (BVOD) product. The new offering gives marketers cross-device targeting on video.
News categories: Nine, Michael Stephenson, Pippa Leary, Advertising, Australia, Digital TV, Streaming

Netflix set to pass 10 million user mark in Australia
Aug 3, 2018 – According to Roy Morgan Research, Netflix has continued its impressive growth over the last year with over 9.8 million Australians in the June 2018 quarter now having a Netflix subscription in their household – up nearly 30% on a year ago.
News categories: Roy Morgan, Michele Levine, Australia, Digital TV, Market Research, Streaming, Subscribers

SVOD feeds Australian's insatiable appetite for streaming content
Jul 30, 2018 – The Australian Subscription Video on Demand (SVOD) services market continues to grow strongly reaching 9.1 million subscriptions at the end of June 2018, a year-on-year increase of 54 per cent, according to Telsyte.
News categories: Telsyte, Foad Fadaghi, Alvin Lee, Australia, Digital TV, Market Research, Streaming, Subscribers

OzTAM introduces Australia's first all-screen integrated TV database
Jul 30, 2018 – Australia will have an integrated database that will combine broadcast viewing on TV sets and connected devices, and support advanced audience targeting, with the launch of OzTAM’s new service, Virtual Australia (VOZ) in 2019.
News categories: OzTAM, Nielsen, Doug Peiffer, David Ellem, Advertising, Australia, Big Data, Digital TV

Australians spending more time online than working
Jul 23, 2018 – According to Roy Morgan Research, in the past year, Australians spent more time on the internet than working, spending just over 21.9 billion hours on the internet compared to 20.5 billion hours at work.
News categories: Roy Morgan, Michele Levine, Australia, Digital TV, Market Research

Casbaa releases updated pay TV and OTT Regulatory Review for Asia
Jul 19, 2018 – Casbaa has released a review of OTT and regulatory policies for the video industry around Asia. Based on a year-long study of legal frameworks and government policies, Casbaa has examined key issues in regulation of the pay TV and online video industry.
News categories: Casbaa, Louis Boswell, John Medeiros, Australia, Cambodia, China, Content Protection, Digital TV, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Myanmar, New Zealand, Philippines, Singapore, Sri Lanka, Taiwan, Thailand, UK, USA, Vietnam