Digital TV Business, Technology and Market Research News

Samba TV releases latest State of Viewership report
Feb 8, 2024 – According to Samba TV's latest viewership report, linear continues its decline in reach while streaming viewing has swelled. The report also gives an early look at the impact of the WGA and SAG-AFTRA strikes.
News categories: Samba TV, Ashwin Navin, Advertising, Digital TV, Market Research, USA

Nielsen expands YouTube CTV ad measurement in 11 countries
Feb 8, 2024 – Nielsen will integrate YouTube CTV measurement into Nielsen ONE Ads to measure audiences in Australia, Germany, India, Indonesia, Italy, Japan, Mexico, the Philippines, South Korea, Thailand and the UK.
News categories: Nielsen, YouTube, Deirdre Thomas, Kate Alessi, Advertising, Australia, Big Data, Digital TV, Germany, India, Indonesia, Italy, Japan, Korea, Mexico, Philippines, Streaming, Thailand, UK

ENENSYS DVB-SIS technology powers UHD DTT roll out in France
Feb 8, 2024 – ENENSYS has participated in the modernization of DTT in France with the adoption of its OneBeam DVB-SIS solution for France Télévisions' Ultra HD / 4K broadcasting project on French territory.
News categories: ENENSYS, France Télévisions, Régis LE ROUX, Content Distribution, Digital TV, France, Satellite, Terrestrial

Nexxen and TCL FFALCON bringing native display inventory to advertisers
Feb 8, 2024 – Nexxen has announced that TCL FFALCON has designated Nexxen as its preferred SSP partner, granting Nexxen the opportunity to exclusively sell TCL's native display inventory.
News categories: Nexxen, TCL FFALCON, Kenneth Suh, Rebecca Wan, Advertising, Digital TV, Smart TV, UX, Worldwide

Sub-Saharan Africa to add 9 million SVOD subscriptions
Feb 12, 2024 – According to Digital TV Research, Sub-Saharan Africa will have 16 million paying SVOD subscriptions by 2029, up from 7 million at end-2023.
News categories: Digital TV Research, Simon Murray, Africa, Digital TV, Market Research, Streaming

Norlys ensures accurate EPG schedule info with Media Distillery
Feb 8, 2024 – Media Distillery has announced that Norlys has gone live with EPG Correction Distillery to enhance the user experience (UX) for its video service customers.
News categories: Media Distillery, Norlys, Roland Sars, Jacob Vestergaard, Denmark, Digital TV, IPTV, UX

SBT selects Brightcove to power new streaming service
Feb 7, 2024 – Brightcove (NASDAQ: BCOV) has announced Sistema Brasileiro de Televisão (SBT) has chosen Brightcove as its official streaming technology partner to power its new AVOD app, +SBT.
News categories: Brightcove, SBT, Marc DeBevoise, Roberto Grosman, Brazil, Content Distribution, Digital TV, Streaming

Barb releases Q4 2023 UK SVOD subscriptions data
Feb 7, 2024 – Barb has released data from its Establishment Survey showing that 18.8m UK homes (65.4%) had access to an SVOD service in Q4 2023, a decrease from 19.3m (67.3%) in Q3 2023.
News categories: Barb, Doug Whelpdale, Digital TV, Market Research, Streaming, UK

Disney reports earnings for quarter ended December 30, 2023
Feb 7, 2024 – The Walt Disney Company (NYSE: DIS) has reported results for the quarter ended December 30, 2023. Disney+ Core subscribers decreased sequentially by 1.3 million in the quarter.
News categories: Walt Disney Company, Digital TV, Results, Streaming, Subscribers, USA, Worldwide