North America Digital TV News

VIZIO Ads launches frequency control for Smart TV advertisers
Feb 19, 2021 – VIZIO Ads has unveiled Universal Frequency Control, a capability that enables brands to set limits on how often a VIZIO TV within a household is exposed to specific ad creative when placing an ad through its platform.
News categories: VIZIO Ads, Travis Hockersmith, Advertising, Digital TV, Smart TV, USA

Roku releases 4Q 2020 results
Feb 18, 2021 – Roku (NASDAQ:ROKU) has released fourth quarter and fiscal year 2020 results. In 2020, the Roku OS was the No. 1 smart TV operating system in the U.S. with 38% unit share of smart TVs sold.
News categories: Roku, Digital TV, Latin America, Results, Streaming, Subscribers, UK, USA

Cable One to acquire Hargray Communications
Feb 15, 2021 – Cable One (NYSE: CABO) has agreed to acquire the equity interests in Hargray that it does not already own representing approximately 85% of Hargray on a fully diluted basis.
News categories: Cable One, Hargray Communications, Julie Laulis, Michael Gottdenker, Cable TV, Digital TV, MandA, USA

TheViewPoint certified by Innovid to run interactive CTV ads
Feb 12, 2021 – TheViewPoint is now certified by Innovid to run Interactive CTV ads. Certification allows TheViewPoint to assist publishers in running various advanced ad formats, from overlays to image galleries and carousels.
News categories: TheViewPoint, Innovid, Daniel Elad, Advertising, Digital TV, Streaming, USA

Disney+ ends 2020 with 94.9 million subscribers
Feb 11, 2021 – The Walt Disney Company (NYSE: DIS) has reported earnings for the quarter ended January 2, 2021. Disney+ had 94.9 million subscribers on January 2, 2021, up from 26.5 million at the end of 2019.
News categories: Walt Disney Company, Digital TV, Results, Streaming, Subscribers, USA, Worldwide

HBO Max to arrive in Latin America in June 2021
Feb 11, 2021 – WarnerMedia’s D2C streaming platform, HBO Max, is scheduled to launch in late June in 39 territories in Latin America and the Caribbean, marking the first availability for the platform outside the U.S.
News categories: HBO Max, Johannes Larcher, Argentina, Bahamas, Barbados, Bolivia, Brazil, Cayman Islands, Chile, Colombia, Costa Rica, Digital TV, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Haiti, Honduras, Jamaica, Mexico, Nicaragua, Panama, Paraguay, Peru, Streaming, Suriname, Trinidad and Tobago, Uruguay, Venezuela

Sony field tests demonstrate ATSC 3.0 broadcasting to vehicles
Feb 11, 2021 – Field testing by Sony has demonstrated the robustness of ATSC 3.0 mobile reception creating an opportunity for local TV stations to transmit software updates and information to cars and trucks.
News categories: Sony Electronics, Pearl TV, Mike Nejat, Dave Folsom, ATSC 3, Automotive, Digital TV, USA

SpotX to be provide SSP for LG Smart TV advertising
Feb 11, 2021 – SpotX has announced a partnership with LG to serve as its primary supply-side platform (SSP) in the US, EMEA, and Latin America. SpotX is also providing LG with demand facilitation services.
News categories: SpotX, LG Electronics, Mike Laband, Matt Durgin, Advertising, Africa, Big Data, Digital TV, Europe, Latin America, Middle-East, Smart TV, Streaming, USA

Altice USA residential video RGUs down 74,000 in 4Q 2020
Feb 10, 2021 – Altice USA (NYSE: ATUS) has reported results for the period ended December 31, 2020. Reported quarterly video net losses were -74k in Q4 2020. Reported organic Residential Video net losses were -237k in FY 2020.
News categories: Altice USA, Cable TV, Results, Subscribers, USA