Digital TV News: Project OAR

IAB Tech Lab initiative aims to bring addressability to all TV environments
Nov 10, 2022 – IAB Tech Lab has launched an initiative to set technical standards to bring universal addressability to all TV environments. To achieve many of the goals Video Watermark Technology will be instrumental.
News categories: IAB Tech Lab, Anthony Katsur, Shailley Singh, Stephane Krzywoglowy, Ken Norcross, Advertising, Content Identification, Digital TV, USA, Worldwide

Eutelsat HOTBIRD 13G successfully launched
Nov 3, 2022 – Eutelsat (Paris: ETL) has announced that its HOTBIRD 13G satellite has been successfully launched into Geostationary Transfer Orbit by SpaceX. HOTBIRD 13G will replace three older satellites at 13°E.
News categories: Eutelsat, Eva Berneke, Content Distribution, Digital TV, Europe, Satellite

WP Pilot VOD powered by Redge Media
Sep 1, 2022 – WP Pilot, the most popular vMVPD platform in Poland, is now available with VOD functionality. The deployment is based on Redge Media Service Delivery Platform powering applications for web browsers and Connected TVs.
News categories: Redge, WP Pilot, Przemysław Frasunek, Marcin Malicki, Content Distribution, Digital TV, IBC2023, Poland, Streaming

Allente selects 3SS 3Ready Control Center and ContentWise
Sep 1, 2022 – 3 Screen Solutions (3SS) and ContentWise have announced that Allente has become the first operator to deploy 3Ready Control Center 3.0, 3SS' next-generation UX management and content curation hub.
News categories: 3SS, Allente, ContentWise, Kai-Christian Borchers, Jon Espen Nergård, Cable TV, Denmark, Digital TV, Finland, IBC2023, Norway, Set Top Box, Sweden, UX

3SS UX management platform integrated with ThinkAnalytics discovery and analytics
Aug 30, 2022 – ThinkAnalytics and 3 Screen Solutions (3SS) have announced that 3Ready Control Center 3.0, 3SS' UX management platform, is now pre-integrated with Think360, ThinkAnalytics’ content discovery and analytics solution.
News categories: 3SS, ThinkAnalytics, Pierre Donath, Samuel Sweet, Big Data, Digital TV, IBC2023, UX, Worldwide

OAN expands CTV reach with NetRange
Jul 29, 2022 – One America News Network (OAN) has announced that it is now available in the U.S. through a partnership with NetRange. A phased rollout will further expand its reach to more than 50 million NetRange equipped devices globally by year end.
News categories: One America News, NetRange, Alex Kopacz, Apps, Digital TV, Smart TV, Streaming, USA, Worldwide

Asia Pacific online video revenue to grow to $73 billion by 2027
Jul 25, 2022 – Analysis released by Media Partners Asia (MPA) has indicated that total Asia Pacific online video industry revenue will grow by 16% year-on-year in 2022 to reach $49.2 billion. SVOD will contribute 50%; UGC AVOD, 37% and Premium AVOD, 13%.
News categories: Media Partners Asia, Vivek Cout, Asia, Digital TV, Market Research, Streaming

Qwilt CDN technology rolling out to NCTC member networks across the US
Jul 20, 2022 – The NCTC and Qwilt have announced progress on an initiative to create a nationwide federated CDN. As of June 2022, 100+ NCTC members have signed up to deploy this upgrade in their networks, and the program is still open for qualifying members.
News categories: Qwilt, National Cable Television Cooperativ, Alon Maor, Jared Baumann, Cable TV, Content Distribution, Digital TV, IPTV, USA

DVB adds AVS3 codec to core specification
Jul 7, 2022 – The DVB Project has added AVS3 to its core specification for coding in broadcast and broadband applications - the first time DVB has added a codec from China’s AVS Workgroup. An update to the DVB-DASH specification has also been approved.
News categories: DVB Project, China, Content Distribution, Digital TV, Set Top Box, Smart TV, Streaming