TV Services (Pay TV, OTT, Broadcasting) News
EMX onboards Inscape data for CTV 'Incremental Reach Measurement'
Aug 25, 2020 – EMX has added a Connected TV 'Incremental Reach Measurement' product. The product integrates TV viewing data from Inscape with its own campaign delivery data in a data warehousing, reporting, and analytics solution.
News categories:
Engine Media Exchange, Inscape, Michael Zacharski, Greg Hampton, Advertising, Big Data, Streaming, Worldwide
Chinese streaming platforms taking over SE Asian markets
Aug 25, 2020 – The Southeast Asian streaming industry has seen considerable changes this last year as Chinese streaming services have been taking over a large part of viewers and investing in local content, according to Dataxis.
News categories:
Dataxis, Cambodia, Digital TV, Indonesia, Malaysia, Market Research, Myanmar, Philippines, Singapore, Streaming, Thailand, Vietnam
CTV more effective than linear in driving consumer behaviors
Aug 25, 2020 – Unruly has released a report on consumer attitudes and consumption habits around connected TV (CTV) during the COVID-19 pandemic. One takeaway is that CTV advertising performs better than linear TV across key indicators.
News categories:
Unruly, Terence Scroope, Advertising, Big Data, COVID-19, Digital TV, Market Research, Streaming, UK, USA
Quectel LTE modules integrate ENENSYS eMBMS middleware
Aug 24, 2020 – Quectel (603236.SS) has announced that its LTE modules and dongles can now be deployed with eMBMS middleware from ENENSYS. Quectel's modules can be integrated into devices, enabling LTE broadcast features with ENENSYS' technology.
News categories:
Quectel, ENENSYS, Alexander Bufalino, Bartolo Scanavino, Hardware, Middleware, Mobile, Worldwide
Liberty Global unveils small, environmentally-friendly set-top box
Aug 24, 2020 – Liberty Global (NASDAQ: LBTYA, LBTYB and LBTYK) is introducing a green set top box with reduced energy consumption and use of plastics. The 4K Mini TV Box is designed in-house and manufactured by Commscope.
News categories:
Liberty Global, Enrique Rodriguez, Robert Redeleanu, Cable TV, Digital TV, Poland, Set Top Box, Worldwide
ITV launches data partnership with InfoSum
Aug 24, 2020 – ITV is to partner with identity infrastructure provider InfoSum as part of a first-party data strategy that will make its 30 million ITV Hub users available for advertisers to match against and activate as target audiences.
News categories:
ITV, InfoSum, Kelly Williams, Nick Halstead, Advertising, Big Data, Digital TV, Streaming, UK
U.S. consumer spending on digital entertainment up 33% in 1H 2020
Aug 20, 2020 – DEG: The Digital Entertainment Group has released its Mid-Year 2020 Home Entertainment Report. U.S. consumers spent more than $1.5 billion on digital entertainment through EST and VOD in the second quarter of 2020.
News categories:
Digital Entertainment Group, Digital TV, Market Research, Streaming, USA
ITV invests in BritBox Australia
Aug 20, 2020 – ITV SVOD Australia, a wholly-owned subsidiary of ITV plc, has agreed to invest AUD 17.7 million in The BritBox Australia Partnership over a period of three years. BBC Studios will be providing equal funding.
News categories:
ITV plc, Australia, Digital TV, Streaming, Venture Capital
Channel Master selects TiVo DVR and discovery technology for OTA customers
Aug 19, 2020 – Channel Master has announced that it has entered into an exclusive agreement to offer TiVo DVR technology for OTA antenna users. First up for the partnership, Channel Master will launch a 500GB TiVo EDGE DVR later this summer.
News categories:
Channel Master, TiVo, Mike Lynch, Matt Milne, Digital TV, DVR, Licensing, Middleware, Terrestrial, USA
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