Europe Digital TV News

SVOD finally taking off in Eastern European
Apr 1, 2021 – Eastern Europe’s SVOD sector is finally taking off, prompted mainly by launches by global platforms such as Disney+ and HBO Max. Digital TV Research forecasts 40 million SVOD subscriptions by 2026; up from 15 million at end-2020.
News categories: Digital TV Research, Simon Murray, Digital TV, Europe, Market Research, Streaming

Sky Q update makes voice control even easier
Mar 31, 2021 – Sky Q customers are being treated to another raft of brand-new features and voice innovations, as the award-winning TV box rolls out its latest updates – as well as some great developments to Sky Go.
News categories: Sky, Fraser Stirling, Digital TV, Satellite, Set Top Box, UK, UX

Kantar and Ipsos to deliver cross-media audience measurement for the Netherlands
Mar 30, 2021 – Kantar and Ipsos have won contracts to deliver cross-media audience measurement for the Netherlands. Working with NMO, the solution is the world's first truly integrated audience measurement programme.
News categories: Kantar, Ipsos, Nationaal Media Onderzoek, Serge Lupas, Liz Landy, Johan Smit, Harry Dekker, Advertising, Digital TV, Netherlands

4iG considering acquisition of DIGI Group's Hungarian operations
Mar 29, 2021 – Digi Communications has announced that its Romanian subsidiary and 4iG have entered into a preliminary, non-binding agreement regarding the acquisition of Digi Hungary and its subsidiaries, Invitel and I TV.
News categories: Digi Communications, 4iG, Digital TV, Hungary, MandA

Grupo MÁSMÓVIL to acquire Euskaltel
Mar 28, 2021 – Grupo MÁSMÓVIL has announced the launch of a public acquisition offer (OPA) for 100% of the shares of Euskaltel. MÁSMÓVIL already has agreement from shareholders owning 52.32% of Euskaltel's share capital.
News categories: MásMóvil, Cable TV, Digital TV, MandA, Spain

Five million fewer pay TV subscribers for Eastern Europe in 2026
Mar 26, 2021 – According to Digital TV Research, Eastern Europe will lose nearly 5 million pay TV subscribers between 2020 and 2026 to take the total to 78.18 million. The number of digital pay TV subscribers will however continue to increase.
News categories: Digital TV Research, Simon Murray, Cable TV, Digital TV, Europe, IPTV, Satellite, Subscribers, Terrestrial

UK media buyers think CTV more effective than linear TV
Mar 25, 2021 – According to research released by Unruly, more than two-thirds (67%) of UK digital advertising professionals think connected TV (CTV) is a more effective ad channel than linear TV.
News categories: Unruly, MTM, Alex Khan, Rebecca Waring, Advertising, Digital TV, Market Research, Streaming, UK

Altibox expands Agama monitoring to second screen devices
Mar 25, 2021 – Altibox has extended its Agama monitoring to include support for OTT companion devices. Agama is now responsible for monitoring, analytics and assurance across all types of devices.
News categories: Agama, Altibox, Mikael Dahlgren, Petter Røisland, Denmark, Digital TV, IPTV, Norway, QoE, TV Everywhere

Telia to offer access to Paramount+
Mar 25, 2021 – From March 25, an extended partnership between Telia and Viacom CBS will enable Telia's TV customers in Sweden, Norway and Finland, to access SVOD service Paramount+ on TV, handset, tablet or computer.
News categories: Telia, Viacom CBS, Catrin von Walden, Digital TV, Finland, Norway, Streaming, Sweden