Digital TV News: TVP
TheViewPoint adds header bidding for CTV/OTT monetization
Feb 4, 2021 – TheViewPoint has integrated Header Bidding, providing publishers with the ability to receive bids from multiple SSPs simultaneously. The technology is based on the OpenRTB protocol, rather than VAST.
News categories:
TheViewPoint, Daniel Elad, Advertising, Digital TV, Streaming, USA, Worldwide
Alchimie to distribute over thirty VOD channels on Samsung TV Plus
Apr 22, 2020 – Alchimie has become an accredited Samsung partner to distribute over thirty VOD channels on Samsung’s TV Plus platform across France, UK, Spain and Italy. Alchimie’s 40,000 hour library of factual content regularly refreshes and fuels the channels.
News categories:
Alchimie, Samsung, Nicolas d'Hueppe, Content Distribution, Digital TV, France, Italy, Smart TV, Spain, Streaming, UK
SKY Fiber launches new speed plans and the Philippines' first all-in box
Sep 4, 2019 – SKY Fiber has announced an All-In Box to go with its new Super Speed broadband plans. The first of its kind in the Philippines, the device combines the power of a WiFi-enabled modem, digital terrestrial TV, and cable TV modem for total entertainment.
News categories:
SKY Cable, Cable TV, Digital TV, Fibre, Philippines, Set Top Box
Synamedia appoints VP for Advanced Advertising and Data
Aug 27, 2019 – Synamedia has appointed Scott Kewley as VP Advanced Advertising and Data Products. Scott will lead Synamedia’s addressable advertising and data monetization business, building on the firm's collaboration with Sky on its AdSmart platform.
News categories:
Synamedia, Scott Kewley, Jean-Marc Racine, Advertising, Big Data, Digital TV, Worldwide
Cyfrowy Polsat launches OTT TV via new set-top-box
Jul 15, 2019 – Cyfrowy Polsat has launched an OTT TV service. The service is available on a new set-top-box, EVOBOX STREAM, either with a contract or PAYG. As well as the OTT TV offering the box can receive free-to-air DTT channels with the addition of a DVB-T antenna.
News categories:
Cyfrowy Polsat, Maciej Stec, Digital TV, Poland, Set Top Box, Streaming, Terrestrial
Simplestream delivers multiscreen upgrade for Law&Crime Network
Feb 25, 2019 – Law&Crime has turned to Simplestream to enhance the content delivery capabilities of its multiscreen service to better cater to providers and engage with new audiences. The partnership follows a recent expansion of Law&Crime across several new OTT distribution platforms.
News categories:
Simplestream, Law&Crime, Dan Finch, Juan Miguel Bassalik, Content Distribution, Digital TV, Streaming, USA
UK is the most advanced connected TV advertising market in Europe
Sep 8, 2017 – SpotX has unveiled research into the connected TV advertising ecosystem in Europe. The analysis shows that the UK is the largest and most advanced market in Europe with an established connected TV advertising ecosystem.
News categories:
SpotX, MTM, Leon Siotis, Nick Thomas, Advertising, Digital TV, Europe, Market Research, Mobile, Streaming, UK
SpotX fully acquired by RTL Group
Aug 30, 2017 – SpotX has announced that RTL Group will acquire all remaining shares in SpotX. The investment demonstrates RTL Group’s continued commitment to its ambitious ad tech strategy and recognition of SpotX’s impressive growth and execution of its strategic objectives.
News categories:
SpotX, RTL Group, Mike Shehan, Steve Swoboda, Bert Habets, Guillaume de Posch, Advertising, MandA, USA, Worldwide
TVPlayer selects SpotX as video ad serving platform
Jul 17, 2017 – SpotX has been appointed as the ad serving infrastructure for TVPlayer across all their inventory, including connected TV, desktop and smartphones. Advertisers and their agencies can now target TVPlayer’s one million-strong UK audience using data-driven buying.
News categories:
SpotX, TVPlayer, Leon Siotis, Rob Hodgkinson, Advertising, Big Data, Digital TV, Streaming, UK
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