Digital TV News: Top TV

Comcast to launch cross-publisher advertising solution
Jan 6, 2025 – Comcast has announced Universal Ads, allowing advertisers to buy premium video as easily as they buy from social media platforms. Universal Ads is built on FreeWheel's ad technology.
News categories: Comcast Advertising, FreeWheel, Universal Ads, James Rooke, James Borow, Mark Marshall, Gary Vaynerchuk, Jeff Collins, Advertising, CES2025, Digital TV, USA

N. American consumers pulling back on entertainment spending
Oct 1, 2024 – TiVo (NYSE: XPER) has found in its Q2 2024 Video Trends Report that consumers are pulling back on entertainment spending as the industry works to rebalance and bundle its current offerings.
News categories: TiVo, Scott Maddux, Advertising, Digital TV, Market Research, North America, Streaming

Streaming now most popular TV source in Canada
Sep 26, 2023 – Roku has revealed the results of its annual Canadian VOD survey. Streaming is now the most popular TV source, with ad-supported TV increasing exponentially in the last year alone.
News categories: Roku, Christina Summers, Canada, Digital TV, Market Research, Streaming

Silverpush acquires Vidgyor
Jul 11, 2023 – Silverpush has announced the acquisition of Vidgyor. Vidgyor's ad-insertion technology enables the replacement of broadcast ads with targeted video ads on streaming platforms.
News categories: Vidgyor, Silverpush, Mahaboob Khan, Hitesh Chawla, Advertising, Digital TV, India, MandA, Streaming, Worldwide

Omdia reveals market is favoring China panel makers
May 16, 2023 – Competition from China’s top tier TV makers is on the rise with TCL and Hisense accounting for 24% of TV panel purchases in 1Q23, up from 22% in 2022, and higher than the historical average of 19%.
News categories: Omdia, Deborah Yang, Digital TV, Market Research, Smart TV, Worldwide

Allente launches Google TV device powered by 3SS and SEI Robotics
Mar 21, 2023 – Allente, with 3SS and SEI Robotics, has launched a 4K dongle, based on Google TV, with a UX built on 3SS' 3Ready framework. The Allente app is installed from Google Play during first time installation.
News categories: 3SS, SEI Robotics, Google TV, Allente, Amanda Short, Jon Espen Nergård, Denmark, Digital TV, Finland, Norway, Set Top Box, Streaming, Sweden, UX

Roku unveils Roku TV OLED reference design
Jan 4, 2023 – Roku (Nasdaq: ROKU) has announced a Roku TV OLED TV reference design, available to all Roku TV partners. Since the first Roku TV model, 11 Roku TV reference designs have gone into production – from 2K, to 4K, to 8K, and now OLED.
News categories: Roku, Tom McFarland, CES2025, Digital TV, Smart TV, TV OS, USA

Fox partners with Innovid for cross-platform measurement
Oct 12, 2022 – Innovid (NYSE: CTV) has announced a partnership with Fox Corporation (Nasdaq: FOXA, FOX) to measure cross-platform viewing consumption across its portfolio of news, sports, entertainment, and streaming properties.
News categories: Innovid, Fox Corp, Tubi, Jo Kinsella, Dan Callahan, Tyler Fitch, Advertising, Big Data, Digital TV, Streaming, USA

Digicel launches OTT and IPTV services in the Caribbean with mediaClass
Sep 8, 2022 – Digicel and mediaClass have launched OTT TV and IPTV services in 17 countries across Digicel's Caribbean region. The service will use mediaClass' multi-tenant features, providing OTT and IPTV channels in territories across the region.
News categories: mediaClass, Digicel, Dr. Arjang Zadeh, Gyorgy Zsembery, Android TV, Caribbean, Content Distribution, Digital TV, IPTV, Streaming