Digital TV News: Amazon Prime Video

Mobile to provide 40% of SVOD subscriptions
Jul 6, 2020 – According to Digital TV Research, there will be 1,161 million SVOD subscriptions in 2025, up from 642 million at end-2019. By then, 40% of these subscriptions will be on mobile apps, or via mobile operators.
News categories: Digital TV Research, Simon Murray, Digital TV, Market Research, Mobile, OTT, Worldwide

U.S. consumers spend nearly seven hours per week watching online video
Jul 1, 2020 – Parks Associates has announced research showing that the number of hours per week U.S. consumers spend watching online video has almost doubled from 3.6 hours per week in 2017 to nearly seven hours per week in 2020.
News categories: Parks Associates, Dr. Kenneth Wacks, Digital TV, Market Research, USA

Netflix, Hulu user numbers fell as COVID-19 measures were relaxed
Jun 25, 2020 – The surge in users of subscription video-on-demand (SVOD) services during the stay-at-home period was not always sustained once people were allowed to move around more freely, according to Strategy Analytics.
News categories: Strategy Analytics, Michael Goodman, David Mercer, COVID-19, Digital TV, Market Research, OTT, USA

Top 5 metros account for more than half of OTT subscribers in India
Jun 18, 2020 – According to Counterpoint Research, the Top 5 metro cities account for 55% of OTT video platform users, while Tier I cities account for another 36% of users in India. Hotstar leads the Indian OTT video content market.
News categories: Counterpoint, Hanish Bhatia, Digital TV, India, Market Research, OTT

Disney+ becomes third-largest SVOD provider in the U.K.
Jun 11, 2020 – Just weeks after its launch in the United Kingdom, Disney+ in April emerged as the country's third-largest SVOD player, with 4.3 million subscribers, according to survey data from Omdia.
News categories: Omdia, Maria Rua Aguete, Digital TV, Market Research, OTT, UK

Disney+ and Apple TV+ both see success during first six months in the market
May 29, 2020 – Parks Associates has released research showing that new OTT services Apple TV+ and Disney+ have captured significant market share in the streaming video space, rounding out the top five behind the 'Big 3' Netflix, Amazon Prime Video, and Hulu.
News categories: Parks Associates, Steve Nason, Digital TV, Market Research, OTT, USA

Comcast to bring HBO Max to Xfinity customers
May 27, 2020 – Comcast has announced that existing Xfinity HBO customers will have access to HBO Max at no additional cost via the HBO Max app and website while the companies work to quickly bring the app to the Xfinity X1 and Xfinity Flex platforms.
News categories: Comcast, WarnerMedia, HBO Max, Rebecca Heap, Rich Warren, Digital TV

Shifts in viewing behavior continue during COVID-19 pandemic
May 26, 2020 – As millions of Americans have adjusted due to the COVID-19 pandemic, research from Comscore (Nasdaq: SCOR) shows that engagement with streaming services and year-over-year in-home data usage surged in the beginning of May 2020.
News categories: Comscore, Apps, COVID-19, Digital TV, Market Research, OTT, USA

Disney+ attracts 2 million Australian viewers in 4 months
May 22, 2020 – Data from Roy Morgan shows Disney+ continuing its stellar growth with over 2 million Australians now viewing the subscription TV service after only four months. It took Netflix six months from launch to attract the same number.
News categories: Roy Morgan, Michele Levine, Australia, Digital TV, Market Research, OTT