Digital TV News: Roku
Increased usage of FAST impacts SVOD and MVPD subscriptions
Aug 19, 2024 – Two in three (66%) U.S. TV viewers are using FAST platforms in a typical month, according to a Horowitz Research report. Tubi, Pluto TV, Freevee, YouTube and Roku are the top-used FAST networks.
News categories:
Horowitz Research, Adriana Waterston, Digital TV, Market Research, Streaming, USA
U.S. TV viewing exhibits rare upswing in July
Aug 20, 2024 – According to Nielsen's The Gauge, in July, streaming was again the dominant category in the U.S., accounting for 41.4% of TV viewing. Streaming levels were over 5% higher in July compared to June.
News categories:
Nielsen, Broadcast, Cable TV, Digital TV, Market Research, Streaming, USA
No-code App Builder 2.0 leads IBC demos from MwareTV
Aug 20, 2024 – MwareTV will be showcasing its TVMS (television management system) at IBC2024. Taking centre stage will be version 2.0 of the company's no-code-required App Builder for drag-and-drop UI design.
News categories:
MwareTV, Sander Kerstens, Apps, Content Distribution, Digital TV, IBC2024, UX, Worldwide
U.S. home entertainment spending topped $25bn in 1H 2024
Aug 12, 2024 – According to DEG, U.S. consumers spent almost $25.4 billion on movies and TV shows in the first six months of 2024. Strong growth was achieved in consumer spend on subscription streaming.
News categories:
Digital Entertainment Group, Digital TV, DVD, Market Research, Streaming, USA
Pixalate releases Q2 2024 CTV Ad Supply Chain Trends reports
Aug 13, 2024 – Pixalate has released its Q2 2024 CTV Ad Supply Chain Trends Reports, analysing the state of open programmatic CTV advertising in Q2 2024 across the world and in four global regions.
News categories:
Pixalate, Advertising, Asia, Digital TV, Europe, Latin America, Market Research, Middle-East, North America, Streaming
Rhebus TV launches streaming channel with FAST Channels TV
Aug 2, 2024 – Rhebus TV has announced its collaboration with FAST Channels TV to introduce its latest venture, Fancy A Movie, a FAST channel, to audiences worldwide.
News categories:
FAST Channels TV, Rhebus TV, Russell Foy, Sean Crawford, Content Distribution, Digital TV, Streaming, Worldwide
Roku and Multi introduce new line of Roku TVs in Brazil
Aug 1, 2024 – Roku and Multi have announced three Multi Roku TV models for Brazil, combining the technologies of both companies. The LED TVs are available in 32" HD, 43" Full HD and 50" Ultra HD sizes.
News categories:
Roku, Multi, André Romanon, Fernando Nogueira, Brazil, Digital TV, Smart TV, TV OS
Pixalate releases global Q2 2024 CTV device market share reports
Aug 1, 2024 – Pixalate has released its Q2 2024 CTV Device Global Market Share Reports, offering an in-depth analysis of CTV devices across global regions, including North America, LATAM and EMEA.
News categories:
Pixalate, Digital TV, Market Research, Set Top Box, Smart TV, Streaming, Worldwide
Roku joins Unified ID 2.0 identity fabric
Aug 1, 2024 – Roku (NASDAQ: ROKU) has announced its adoption of Unified ID 2.0 (UID2), a solution helping pioneer a new identity fabric for the open internet, across its premium streaming inventory.
News categories:
Roku, The Trade Desk, Jay Askinasi, Will Doherty, Advertising, Big Data, Digital TV, USA, Worldwide
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