Asia Digital TV News
Pixalate releases Q2 2023 SSP rankings for Connected TV
Aug 2, 2023 – Pixalate has released its Q2 2023 SSP rankings for Connected TV, featuring the top SSPs by open programmatic advertising market share for apps on the Samsung, Roku and Fire TV app stores in June 2023.
News categories:
Pixalate, Advertising, Asia, Digital TV, Europe, Latin America, North America, Smart TV, Streaming
MPA releases 1H 2023 Southeast Asia online video report
Aug 2, 2023 – According to Media Partners Asia, the SE Asia region added only 7,000 net new SVOD subscriptions in 1H 2023, a marked slowdown from more than 7.0 million in 2H 2022 and 3.7 million in 1H 2022.
News categories:
Media Partners Asia, Vivek Couto, Asia, Digital TV, Market Research, Streaming
Pixalate releases H1'23 APAC mobile/CTV market report
Aug 2, 2023 – Pixalate has released its H1 2023 APAC Market and IVT Report for Mobile and CTV. The report includes device market share, app developer growth, and invalid traffic (IVT) and ad fraud trends.
News categories:
Pixalate, Advertising, Apps, Asia, Digital TV, Market Research, Mobile, Streaming
Pay TV revenue in Indonesia to reach $1.5 billion in 2027
Jul 26, 2023 – According to GlobalData, pay-TV revenue in Indonesia is set to grow at a CAGR of 4% from $1.2bn in 2022 to $1.5bn in 2027, with the continued rise in pay-TV accounts and no obvious cord cutting.
News categories:
GlobalData, Harendra Sharma, Cable TV, Digital TV, Indonesia, IPTV, Market Research, Satellite
MX Player integrates free channels from DistroTV
Jul 18, 2023 – DistroTV is expanding its distribution via an app-in-app integration with MX Player. Now MX Player users in India can stream DistroTV's content line-up of hundreds of free channels.
News categories:
DistroScale, MX Player, Navdeep Saini, Vikas Khanchandani, Content Distribution, Digital TV, India, Streaming
India Entertainment & Media industry to grow at 9.48% CAGR to 2027
Jul 17, 2023 – India's Entertainment & Media industry is expected to reach INR 6,828,903Cr (US$82.745bn) by 2027 - an 8.6% CAGR. These figures come from PwC's Global Entertainment & Media Outlook 2023-2027.
News categories:
PwC, Manpreet Singh Ahuja, Werner Ballhaus, Advertising, Digital TV, Gaming, India, Market Research, Streaming
NTV to broadcast five Nepali HD channels on AsiaSat 7
Jul 13, 2023 – AsiaSat has announced that Nepal Television (NTV) has selected AsiaSat 7 to distribute a bouquet of five HD Nepali channels to serve audiences both nationally and across Asia and Oceania.
News categories:
AsiaSat, Nepal Television, Roger Tong, Asia, Content Distribution, Digital TV, Nepal, Satellite
Silverpush acquires Vidgyor
Jul 11, 2023 – Silverpush has announced the acquisition of Vidgyor. Vidgyor's ad-insertion technology enables the replacement of broadcast ads with targeted video ads on streaming platforms.
News categories:
Vidgyor, Silverpush, Mahaboob Khan, Hitesh Chawla, Advertising, Digital TV, India, MandA, Streaming, Worldwide
Adoption of streaming in Japan driven by ad-supported content
Jul 11, 2023 – Magnite (NASDAQ:MGNI) has unveiled research showing that in Japan adoption of streaming services is driven by the popularity of ad-supported content, with 71% of TV viewers watching such services.
News categories:
Magnite, Ken Harada, Advertising, Digital TV, Japan, Market Research, Streaming
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